Digital Trends 2020

Overview

As part of an annual publication, BRITAM Kenya was looking for a creative team to come up with a new engaging concept for their 2020 calendar .

The main goal was to increase BRITAMs awareness among its target audience to be top of mind.

For this project, the main objective was to create convince or remind the target audience that BRITAM is the solution to all financial needs, understanding the customer, having easy access to their services, guaranteed growth in their investments and achieving career goals while being rewarded for it.

Objectives

  • To design a uniquely engaging, visually impactful calendar that should be able to communicate the message even without text.
  • To bring out Britam’s progressive outlook through design.

Strategy & Solution

The design process began by coming up with two creative concepts for the client, keeping in mind the objectives they had pointed out.

“Great work from an awesome team.”

Annie Kinuthia

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Working Together. Growing Together.

In an industry built on the strength of relationships, Britam Group knows the value of great teamwork. Here at The Digital Monkeys, we are an extension of their businesses. Working closely together, we inspire and support each other to achieve more as a business and as people.